Bounce Rate as Ranking Factor

The Rate at which visitors after visiting your website, leaving it without going through any other pages of your website is known as Bounce Rate. The less is the bounce rate, the better it is for Search engine point of view.

Less Bounce rate means the content of your website is engaging and thus visitors are giving their time and reading your content which send a positive signal to the Google search engine that yes, you should consider this website for better positioning.